Dave & Buster’s offers new twist on popular arcade games and it ups the ante for adults | 1MND9K5 | 2024-04-30 17:08:01
Dave & Buster's offers new twist on popular arcade games and it ups the ante for adults | 1MND9K5 | 2024-04-30 17:08:01
DAVE & Buster's has just announced it will allow customers to bet on arcade games.
The popular brand will now let loyalty members bet on its games through the Dave & Buster's app.
This means folks 18 and older may place real wagers on arcade games with others.
While it's not yet available, it is expected to be ready in the coming months, per Philadelphia, Pennsylvania, NBC affiliate WCAU-TV.
The technology will come from the gamification software company Lucra.
Lucra is a technology provider of gamification services that grew from its sports gaming platform.
"This new partnership gives our loyalty members real-time, unrivaled gaming experiences, and reinforces our commitment to continuing to elevate our customer experience through innovative, cutting-edge technology," said Simon Murray, senior vice president of entertainment and attractions at Dave & Buster's.
Lucra said that the company aims to create a new digital experience for those in the gaming ecosystem.
"We're getting them to engage in a new way and spend more time and money," said Michael Madding, Lucra's chief operating officer.
Dave & Buster's was founded in 1982 and has grown to 223 venues in North America.
Plus, it operates 59 Main Event branded stores offering bowling, laser tag, hundreds of arcade games, and virtual reality.
Just remember that gambling and betting can be dangerous.
Those who need help should reach out to 1-800-GAMBLER for any gambling-related issues.
GAME ON
The partnership integrates Lucra's proprietary gamification software directly into the Dave & Buster's app.
<!-- End of Brightcove Player --> This will then allow the loyalty members to digitally compete with each other.
According to a company press release, players will be able to earn rewards, and unlock exclusive perks while competing with friends.
While not much of the app has been announced, Lucra aims to provide a safe and trustworthy experience.
The company plans to destigmatize the world of cash-based competition by making the new app a "fun, friendly, and social experience," per the press release.
GAMING INDUSTRY
The move is on par with the rise in gaming as the industry has globally reached $184.4 billion, per Forbes.
Digital platforms like Twitch and YouTube are likely to be thanked for growing gaming fan bases.
Major players like Microsoft have recently taken note as the company acquired Activision Blizzard in 2023.
The purchase made Microsoft, a computer software company, the third-largest gaming company in the world by revenue behind just Tencent and Sony.
The U.S. Sun breaks down other company changes like Walmart's decision to end health services.
Plus, Ulta Beauty has made a major fragrance change to all 1,385 stores.
More >> https://ift.tt/3lK2IZV Source: MAG NEWS
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